BOOKS & MAGAZINES
Towers Associates publish and collaborate
on a number of books including
Outside-In The Secret of the 21st century leading companies.  |
Customer Expectation Management - Success Without Exception |
Thrive - How to Succeed in the Age of the Customer |
Business Process Reengineering A Practical Handbook for Executives |
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2010 John Corr, Director at world leaders Alix Partners... In this book ‘Outside In’, Steve Towers will introduce you to some remarkable concepts, that at first seem simple and obvious, and yet when applied will allow you to win the gold medal in your own field of business. Casestudies, Guides and next practice from Virgin, Disney, Nordstrom, Bestbuy, Cabelas, Gilead Sciences, Ryanair, Southwest, Emirates and other Outside-In companies the world over Buy Here Now.. {...} |
2006 Peter Fingar, noted author and thought leader.. Seemingly simple ideas are often the most powerful, and the hardest to uncover. In the 20th century, it was Peter Drucker's Management by Objectives. In the 21st century, it's Management by Expectation.
Authors Terry Schurter & Steve Towers reveal the simple, yet powerful, idea of defining your business, not in terms of the goods and services you provide, but in terms of "customer expectations." Buy Here Now.. {...} |
2005 How much time do you spend looking at the ways things get done inside your business? It is a fair guess to say that a massive chunk of corporate resources go into such efforts, whether it is in IT, finance, sales, marketing, or operations. But seeking internal improvements in your business is no longer enough. Buy Here Now.. {...}
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2004 This book brings together some of the best minds to explore the role and value of BPM, and what it portends. In its pages you will find the essential discussions and insights, straight from the thought leaders. In Search of BPM Excellence is for those who want to sustain the success of their businesses in the midst of the current sea of change. Noted contributors from the BPM Hall Buy Here Now.. {...} |
1994 Business Process Reengineering - A Practical Handbook for Executives
This was Steve Towers first book, published in at the height of BPR, and helped to introduce the world to the concept of Business Process Management
Now a 'special print' (Amazon) however available on Special Order to educational establishments
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Additional books include:
Extreme Competition (2006)
Peter Fingar researched and brought many of us together to review the emerging 'Outside-In' world.
A wake-up call before it is too late.
"Extreme Competition shows in concrete detail how old assumptions and business models are being rapidly obliterated by the rise of India and China and the negation of time and distance by the Internet and global supply chain management. This is the definitive guide to business success in the new age of total global competition".
Clyde Prestowitz, President, Economic Strategy Institute,and author of Three Billion New Capitalists
Buy Here Now
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Towers Associates articles are published in many journals and online. Towers Associates writing has featured in many journals and magazines. You can link to a sample here including Features in Business Management, Harvard Review, EA Magazine, Finance Today and CXO.
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